As Tesla Sales Tumble, BMW Hopes to Take Advantage
Tesla, once the leader in the electric vehicle (EV) industry, is now struggling with falling sales. The situation has led to competitors like BMW to grow their share in the EV market. With a strong lineup of battery-electric vehicles (BEVs), new technology, and a strategy that includes different types of vehicles, BMW is positioning itself as a major player in the EV industry. Despite economic challenges, BMW’s EV sales are rising. In 2024, the company increased its BEV sales by 13%, with these cars making up 17% of total sales. Meanwhile, its MINI BEVs saw a 24% increase in sales…