Alibaba, E-Mart from South Korea Plan Joint e-Commerce Venture Worth Billions
Alibaba Group Holding Ltd. (NYSE: BABA), one of the world’s largest e-commerce companies, is partnering with E-Mart, a leading retailer in South Korea, to create a major new business. Together, they plan to merge their online platforms, AliExpress Korea and Gmarket, into a joint e-commerce venture. Each company will own 50% of the partnership, making it an equal collaboration. This venture is expected to launch next year. Interestingly, while the two companies are joining forces, AliExpress Korea and Gmarket will still operate separately. According to E-Mart’s parent company, Shinsegae Group, the goal is to enhance Gmarket’s services and improve the…