NIO Inc to Unveil Mass Market Electric Vehicle in May
Nio Inc. (NYSE: NIO), a multinational automobile manufacturer based in China, recently revealed its plans to launch a mass-market electric vehicle. The company, which specializes in the design and development of high-end sedans and SUVs, wants to center its new brand on the wider consumer market, with a focus on families. The new brand, dubbed Le Dao, is expected to launch in the second quarter with its first product launch in the third quarter. Large-scale deliveries are set to begin in the last quarter of the year. Nio, founded in November 2014, provides premium cars with additional services such as…